Marketing Content Creator
Sr. Marketing Content Creator - Job Description
3D Cloud is seeking a Marketing Content Creator. The perfect candidate will be a collaborative, results-oriented contributor with B2B technology marketing experience, the ability to operate successfully in a remote work situation, and will have 5-7+ years of hands-on in-the-trenches experience in designing and optimizing creative programs to meet inbound marketing objectives. Working alongside content planners, writers, and social media managers, you’ll use brand guidelines to design engaging and compelling B2B campaign assets, including web design, press release materials, social posts, sales and event decks/materials, and more.
If you are at a place in your career where you are ready to take ownership and drive results without being micromanaged - we would love to speak with you. This is a fully remote position and requires the ability and willingness to communicate with Slack, email, and video calls.
This position is remote. This role cannot be performed in the following states: California, Colorado, New York, New Jersey, Pennsylvania, and Washington.
What you’ll achieve
- Translate business needs into impactful creative content that supports enterprise thought leadership, lead generation, and customer adoption and retention.
- Collaborate closely with cross-functional teams, including content planners, content writers, social content managers, sales associates, and others to bring projects to life.
- Leverage creative guidelines and existing assets and templates from Brand Creative to maintain brand consistency and quality.
- Apply industry knowledge, channel best practices, and the latest trends to continuously enhance the appeal and effectiveness of your work.
- Work with internal stakeholders and project managers to design, measure, and continuously optimize advertising, organic social media, landing pages, e-books, and other digital programs.
- Work on website optimization and A/B testing to improve conversion and engagement.
- Support B2B event and print programs with exhibit design, advertising design, and creative planning.
About you
- Bachelor's degree in graphic design, visual communication, or a related field.
- 5+ years of experience as a content marketing designer, preferably with a SaaS or B2B company; video editing skills a plus.
- Experience in event and event booth design. Ability to create memorable experiences by planning and designing event booths and related materials.
- Proficiency in design software and tools such as Adobe Creative Suite (Photoshop, Illustrator, inDesign, XD) ; G-suite (Google Docs, Sheets, etc..), Unbounce or similar.
- Meticulous attention to detail and commitment to delivering high-quality work.
- Exceptional organizational and time management skills to handle multiple projects concurrently.
- Strong communication skills to articulate design decisions and collaborate with demanding stakeholders as the single content creator.
- Ability to interpret and appreciate feedback while asking relevant questions to reduce the amount of time spent in the revisions process.
- Website UX/UI design experience for a B2B software company.
- Balance multiple projects at one time, estimating the level of effort to complete a specific task and setting and managing expectations.
- Excellent problem-solving capabilities and ability to apply knowledge and expertise with end-to-end imagery creation skills from concept through implementation.
- Confidence to make decisions and recommendations that are backed up with meaningful data.
- Educates team on new and emerging trends, opportunities, and best practices.
- Establish new processes and programs as needed to scale and improve workflows/collaboration.
- Maintain visual consistency to align with the brand style guide.
- Demonstrated experience with mobile-first design processes and principles.
- Demonstrated experience in designing growth marketing creative for digital advertising platforms, SEO, and content marketing strategies. Specific expertise in creating LinkedIn campaigns is highly desirable but not required.
- Information design experience (e.g., infographics, product marketing form factors) is highly desirable but not required.
3D Cloud™ is an Equal Opportunity Employer
3D Cloud™ provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, 3D Cloud™ complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
3D Cloud™ expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of 3D Cloud™ employees to perform their job duties may result in discipline up to and including discharge